her father died after a 12-year struggle with Alzheimer's disease, Dr.
Phyllis Staff morphed from caregiver to woman on a mission. For a dozen
years, she had focused on how to care for the elderly. Now, she became
even more focused on learning what people could do to prevent the disease
the World Health Organization has called "epidemic."
As an experimental psychologist, Staff is skilled in searching, reading,
and evaluating scientific research, so, naturally, she went to the
research literature. In the pages of medical journals, she discovered
more than 100 tactics that have been successful in preventing or
Then her mission moved from learning to sharing. Needing to present
what she had learned in a format that would both inform and motivate, she
created a short video.
"To complement my photos and text, I wanted music that was not only
upbeat but conveyed a sense of urgency. I wanted to persuade my
viewers to take action immediately, sidestepping the human tendency to
avoid change," says Staff.
For that, she turned to Productiontrax.com for affordable royalty free music.
Upon hearing the preview of Rocket Man by Productiontrax.com composer Victor
Spiegel, Staff says, "I knew I had found just what I needed. Short, uplifting,
hypnotic, with just the right sense of urgency, it is now an integral part of
On the web: http://www.alzheimersfree.com